"As stated in my previous letter of11 February 1994 we were looking for a significant increase in the sales figures for February. Unfortunately there is still no sign of an improvement and therefore we have no alternative than to issue you with your second and final written warning."
"21. We also direct that a reasonable employer apart from showing support and training, and/or direction , for the failing representatives must when the time comes indicate to a sales person, especially one who according to Mr Connelly, was an individual who needed prodding to achieve, should have brought home to that individual especially given the experience that the applicant had, the fact that if the sales figures were not reached, his employment would be terminated and that a reasonable period to achieve specific sales targets should be placed unequivocally before him. Especially in this instance when an ultimatum was issued in October 1993 and never acted upon despite a continued failure in milk target figures for the period immediately following."