"… P4U avers both as a primary fact based on the existence of the "commitments" and as a reasonable inference from the commitments and the other pleaded circumstances that the Defendants (or some of them) unlawfully colluded: (i) to each cease trading with one or other of the retail intermediaries in the UK market (which intermediary, in the event, was P4U); (ii) alternatively, to cease trading with P4U specifically; and/or (iii) further or alternatively, to put P4U out of business and then to acquire the whole or parts of P4U's business and/or assets at a fraction of their value once P4U was placed into administration."
"No MNO Defendant acting rationally and/or in its own commercial interests would choose unilaterally to cease dealing with P4U in circumstances where P4U was likely to have one or more continuing commercial relationships with other competitor MNO Defendants (or another major MNO), because to do so would cause such MNO Defendant to lose significant market share of Connections to other MNO Defendants. An MNO Defendant that unilaterally ceased to deal with P4U could not have had sufficient confidence that its competitors would also to cease [sic] dealing with P4U and so cause P4U to cease trading (which, it is averred, was necessary in order for the decision to cease supplying to result in a net benefit to the MNO). In particular, without prejudice to the expert economic evidence that P4U will serve in due course, P4U avers as follows: …"
"whether there is a recognised body of expertise governed by recognised standards and rules of conduct relevant to the question which the Court has to decide."
"63. …. A judgment needs to be made in every case and, in making that judgment, it is relevant to consider whether, on the one hand, the evidence is necessary (in the sense that a decision cannot be made without it) or whether it is of very marginal relevance with the court being well able to decide the issue without it, in which case a balance has to be struck and the proportionality of its admission assessed. In striking that balance, the court should, in my judgment, be prepared to take into account disparate factors including the value of the claim, the effect of a judgment either way on the parties, who is to pay for the commissioning of the evidence on each side and the delay, if any, which the production of such evidence would entail (particularly delay which might result in the vacating of a trial date). 64. Let me get one point out of the way.CPR 35.1 refers to "the proceedings"
"1: Given the economic structure and characteristics of the UK mobile telephony market in the period from 2012 to 2014, which factors would have tended to incentivize an MNO to make sales through an indirect retailer with the characteristics of P4U, and which factors would have tended to discourage an MNO from making such sales? 2: What impact, if any, would the following have on the significance of any of those factors, as they would apply to any given MNO (specifically, Vodafone UK, EE, O2 and Three UK) over that period: a. The individual characteristics and market position of the relevant MNO. b. The extent to which other MNOs and MVNOs have distribution agreements in place with the relevant indirect retailer. c. Whether the UK mobile telephony market would include (i) one major indirect retailer, or (ii) two major indirect retailers. 3: How, if at all, would the answers to questions 1 and 2 have been different in respect of the period from 2006 to 2009? In responding to these questions, the expert shall have regard to such contemporaneous documents as the expert considers shed light on the MNOs' decision-making in relation to their supplies to P4U, including financial modelling and any other relevant analyses and projections produced by the MNOs and/or provided to the MNOs by independent third-party data providers."
"[I]n the absence of collusion, would it have been irrational and/or intolerably commercially risky for the MNO Defendants (or any of them) to cease supplies to [P4U]. This is a pleaded issue but [the Defendants] do not accept that it is necessary for the Court to resolve it."
"In the period from early 2012 to early 2014, the UK market for Connections was highly saturated, i.e. most consumers in the UK already owned a network-connected mobile phone. It was also highly concentrated and, in that sense, oligopolistic. As a result, competition between MNOs focused on gaining market share at the expense of the other large MNOs, rather than increasing the size of the total market. In this commercial environment, MNOs competed both to acquire new customers, principally from each other, and to retain existing customers."
"The MNO Defendants were in competition with each other for new Connections. In a highly saturated and highly concentrated market, they sought to obtain market share at the expense of another major MNO rather than increase the size of the total market. If the MNO Defendants could not retain the majority of customers who had joined their networks through P4U, then they would lose market share in the event that they ended their relationship with P4U, unless P4U itself ceased trading."
"The operation of the market and the commercial incentives facing EE and the other MNOs will be a matter for factual and expert economic evidence."
"does not rely on or allege relevant facts and will be a matter for evidence, including potentially expert evidence, in due course": Defence, para 109.1. By contrast, Telefonica pleads specifically and in some detail to the allegation, stating that it sought also to increase the size of the total market and, specifically, that for various reasons the loss of market share from O2 ceasing to deal with P4U was likely to be "relatively modest."
"The average NPV to EE and/or Vodafone UK of customers who joined either of their networks via P4U was approximately 65% of the average NPV of customers who would be expected to join the EE or Vodafone UK network following the termination of the relationship with P4U (and so necessarily through another sales channel)."
"It follows that only if, after termination of their commercial relationships with P4U, EE and/or Vodafone UK could expect to retain through alternative sales channels approximately 65% or more of the customers who had joined their networks via P4U, would it have been prospectively beneficial in NPV terms for EE and/or Vodafone UK to terminate their commercial relationships with P4U. This 65% threshold was the minimum proportion of P4U customers which EE and/or Vodafone UK would each have needed to expect to retain in order for the loss of the commercial relationships with P4U not to destroy value for EE and/or Vodafone UK."
"…if EE or Vodafone UK independently terminated its commercial relationships with P4U, it would have expected to retain a proportion of P4U customers which broadly reflected and/or approximated its existing market shares and/or existing share of high street stores."