“The general rule, prescribed by regulation 101(2), is that the input tax incurred by a trader in obtaining goods and services is to be attributed, as far as possible, to his taxable and exempt supplies by reference to the use made by him of the goods and services in making those supplies. So much of that input tax as is wholly attributable to the making of taxable supplies is recoverable, while so much as is wholly attributable to the making of exempt supplies is not. What remains, that is the input tax which cannot be fully attributed to taxable or exempt supplies, referred to as “residual input tax”, is attributed to the trader’s taxable and exempt supplies in the same proportions as the values of his taxable and exempt supplies bear to the total value of his supplies. In other words, where it is not possible to attribute by reference to use, values are used as a proxy, reflecting the requirements of article 19(1) of the Sixth VAT Directive (77/388/EEC), the European legislation in force at the relevant time-the corresponding provision in the current legislation is to be found at article 174(1) of the Common System Directive (2006/112/EEC). The general rule represents the “standard method”.”
“…where a taxable person- (a) is for the time being using a method approved or directed under regulation 102, [i.e. the PESM in this case] and (b) that method does not fairly and reasonably represent the extent to which goods or services are used by him in making taxable supplies, the Commissioners may serve on him a notice to that effect, setting out their reasons in support of that notification and stating the effect of the notice.”
“22. The first step requires the identification of as much input tax as can be directly attributed to taxable and exempt supplies, and the segregation of the remainder, the residual input tax, into five categories of expenditure: rents and service charges, other expenses relating to retail stores; support office expenses and corporate overheads, expenses which cannot be directly related to any of those categories; and management charges. Why the fourth and fifth of those categories appear in that order was not explained. 23. The second step requires the identification of those areas of the stores, by reference to what was agreed between Miss Jutsum and Mr Beresford to be a representative example of six, which are used respectively for taxable, exempt and mixed purposes, and allocating a weighted value to each such area, the weighting being determined by the zoned rental value. We shall deal with the zoning of rental values in more detail shortly. The recoverable proportion of the residual input tax incurred on rents and service charges (the second of the categories identified at step one) is calculated by multiplying it by the zoned weighted area used for taxable purposes and then dividing it by the aggregate of the zoned weighted areas used for taxable and exempt purposes. 24. Step three is applied to the residual input tax incurred on other store expenditure, and is identical to step two save that zoning is left out of account. 25. Step four deals with the remaining three categories of expenditure identified at step one, and uses two calculations, one based on a staff head-count and the other on turnover. It is in this step that the apportionment of VEUK’s charges to its customers to which we have referred is taken into account but, as this part of the PESM is not the subject of a specific challenge, we shall not describe the calculations further. 26. Step five draws the results of the preceding steps together in order to determine VEUK’s overall percentage of recoverable residual input tax. Save that it uses data whose validity, or appropriateness, is challenged, that step, too, is not controversial.”
“It is agreed that the stages in the sale of a pair of corrective spectacles can be summarised as follows. (i) The patient is first seen by a dispensing optician who examines the patient’s existing spectacles (if any), prepares a record card and decides on the appropriate next step. (ii) Usually the patient has his eyes tested by an ophthalmologist (who is a registered medical practitioner) or an ophthalmic optician who writes out a prescription. (iii) The patient takes the prescription to the dispensing optician who then or later may discuss matters with the prescriber. (iv) The dispensing optician takes detailed measurements of the patient’s eyes and other features and prepares detailed notes. (v) The dispensing optician advises the patient on the options available in respect of lenses and frames. (vi) The dispensing optician draws up a specification for the lenses and frames from the measurements which he has taken. (vii) The specification is sent to a laboratory which produces the lenses and frames to specification. (viii) When the spectacles are returned the dispensing optician will check whether they conform to the specifications sent. (ix) And finally the dispensing optician will fit the spectacles with patient and make any minor modifications required.”
“35. Internally, each store has five basic sections, in some occupying a single unbroken expanse of floor space, in others occupying two or more areas separated by other sections. The first and, as the plans indicated, the largest single area, accessed immediately from the entrance and (since we understand the doors are usually left open during trading hours) readily visible from the exterior, is the area in which spectacle frames and other goods are displayed and around which customers may walk freely. The second contains the desks and chairs from which the dispensing process-measuring customers’ facial features, discussing the suitability of frames for a customer’s prescribed lenses and the fitting of the finished spectacles- is undertaken. Third are the rooms in which eye tests are carried out; these include not only the ophthalmic opticians’ rooms but also those in which equipment for checking the condition of the customers’ eyes is located. In most stores contact lenses are dispensed from a specially designated room in this area. Customers are instructed in the room, away from public view, in the insertion and removal of their lenses. Chairs are also provided near the examination rooms, but in an open part of the store, for customers who are waiting for an eye test. The fourth area, usually a prominent feature of the store, is the laboratory in which the lenses are manufactured and inserted into the customers’ chosen frames: for most prescriptions VEUK offers a one-hour manufacturing service, and in many stores, including that at the Trafford Centre, customers may look into (though they may not enter) the laboratory and watch the process. The fifth section contains those areas which are not accessible by the public, consisting of staff and storage rooms. 36. The display areas are laid out with generous space, to allow customers to circulate freely, though they may be intercepted by sales staff as they do so. At the Trafford Centre, which we take to be typical, the area is well lit and laid out attractively. The dispensing desks, quite small and typically with a chair for the dispensing optician on one side and two chairs for a customer and a companion on the other, are in most cases set within the display areas. The eye test rooms are usually at the rear of the store, as are the staff and storage rooms, though some of those rooms may be on an upper floor or in a basement. The position of the manufacturing section varies; in the Trafford Centre store it is set in the centre of the display area, is rectangular in shape and has a row of dispensing desks along one of its longer sides, and various display cabinets along the other. In that store the display area completely encircles the laboratory and the dispensing desks, but the plans show that in other stores, the laboratory or the dispensing desks are at one side of the store. Each store has a reception desk near the entrance, and some have another near the rear where customers seeking eye tests are greeted.”
“51. What can be said with certainty is that it is not possible to identify the areas of the stores which are used for exempt, taxable and mixed purposes with the precision adopted by the PESM. It is apparent from what we have already said that a member of VEUK’s staff engaged in selling a frame into which dispensed lenses are to be fitted is, throughout the process, simultaneously selling taxable goods and making an exempt supply of dispensing services. The two are inextricably mixed in that the one is of no value without the other. We find it impossible to conclude that, when one customer is in the display area but not at a dispensing desk, the dispenser is making a wholly taxable supply of a frame, but when a customer sits at the dispensing desk the dispenser is making a mixed supply. The emphasis may be on the sale or the dispensing respectively, but the abrupt switch from one activity to the other which the PESM assumes is not present. It is unrealistic to conclude, as the PESM implies, that when the customer is standing in one spot he is receiving an exclusively taxable supply, but if he sits down two feet to the side he is receiving a mixed supply, even though he is continuing the same conversation with the same salesperson. … … 53. It may be that a floor area-based PESM is suitable for some retail opticians’ businesses, and even that one could be devised which is suitable in VEUK’s case, Though we are doubtful since in our view VEUK’s chosen method of doing business, in open-plan stores, has by its nature the result that only a modest part of each store can properly be regarded as used for exclusively taxable or exclusively exempt supplies. It is certainly clear to us that the PESM we must consider is unsuitable. A number of criticisms of detail were made – the occasional seeking of advice ophthalmic opticians on matters which might properly be regarded as relevant to the sale of a frame, and the placing in some stores of focimeters (devices which check the characteristics of a lens, and which are used for that purpose by dispensers before spectacles are handed to the customer) within the laboratories, which we think might be considered de minimis. Much more important is the treatment of the display area, in its attribution to taxable use when, as we have indicated, the area is in reality used almost entirely for mixed purposes. It is, of course, possible to sell a frame without dispensed lenses, though it was clear that VEUK seldom does so. In those few instances, and in cases when a customer requires non-prescription sunglasses or accessories, the display area is used for the making of a wholly taxable supply. In every other case it is used for the purpose of making both exempt and taxable supplies. If the display area were attributed, as it should be, to mixed uses the only remaining area of exclusively taxable use would be the laboratory.”
“The use of a zoning factor in a retail optician’s PESM was considered in Optika Limited v Customs and Excise Commissioners (2004, Decision 18627). The tribunal concluded (at paragraph 143) that it was inappropriate since, as the Commissioners argued before us, zoning was no more than a method of calculating the rent, which was expressed as a single amount for the whole premises; it could not be concluded that there were separate rents for separate zones. The same reasoning was adopted by the tribunal in Banbury Visionplus, but it added the observation that, while zoning was a tool for valuing the rent of comparable premises with different frontages, other factors, particularly location, also affected the rent of shop premises. That finding was not challenged on appeal to the High Court (see[2006] STC 1568 ). In our view those tribunals came to the right conclusion, and for the right reason. We think, however, that the introduction into a retailer’s PESM of an adjustment by reference to zoning is inappropriate on another, additional, ground. A trader such as VEUK, though it carries on different activities in different parts of the store, is nevertheless carrying on a single business, each part of which is dependent on every other. The core of the business is the sale of dispensed spectacle and contact lenses. While it is true that parts of the process are carried out at the front, and other parts at the rear, of the store, the reality is that virtually all of the store is used, in one way or another, for the core business. If VEUK were able to segregate its core business and undertake those parts which give rise to exempt supplies in less expensive premises, while undertaking those which result in taxable supplies in other, dearer, premises there might be merit in its argument. The fact is, however, that it does not, and in practical terms cannot, segregate its business in that way. It requires the whole of the store in order to carry on every part of its chosen business, and it follows that the rent cannot be said to weigh more heavily in one aspect of the business than another.”
“1. Without prejudice to other Community provisions, member States shall exempt the following under conditions which they shall lay down for the purpose of ensuring the correct and straightforward application of such exemptions and of preventing any possible evasion, avoidance or abuse: … … (c) the provision of medical care in the exercise of the medical and paramedical professions as defined by the Member State concerned.”
“The supply of services consisting in the provision of medical care by a person registered or enrolled in any of the following -… (b) either of the registers of ophthalmic opticians or the register of dispensing opticians kept under theOpticians Act 1989 or either of the lists kept under section 9 of that Act of bodies corporate carrying on business as ophthalmic opticians or as dispensing opticians… ”
“Paragraphs (a) to (d) of item 1…include supplies of services made by a person who is not registered or enrolled in any of the registers or rolls specified in those paragraphs where the services are wholly performed or directly supervised by a person who is so registered or enrolled… ”
“Clearly, therefore, the concept of ‘provision of medical care’ does not lend itself to the intereptation which includes medical interventions carried out for a purpose other than that of diagnosing, treating and, in so far as possible, curing diseases or health disorders. So, services not having such a therapeutic aim must, having regard to the principle that any provision establishing an exemption from VAT is to be interpreted strictly, be excluded from the scope of Article 13A(1) (C) of the Sixth Directive and are therefore subject to VAT.”
“We would accept the way the matter is put by Mr Cannon, if not all, the floor areas of the Club are of mixed use; they are used to make the supplies of the business, both taxable supplies and exempt supplies. Furthermore, in running the business costs are primarily incurred to facilitate exempt gaming. This does not mean that exempt supplies are physically made from areas such as the bar and restaurant or, on the other hand, that taxable supplies are physically made from the gaming rooms. Nor, we would add, does it mean that there is for VAT purposes a single supply of gaming to which the catering is merely ancillary. But those factors do not rule out costs incurred in one area being incurred to make supplies in another area. This applies even more so in relation to costs incurred in respect of the common areas from which no supplies are directly made. Such costs are incurred and are truly ‘cost components’ of the exempt supplies which physically take place in the small gaming area. Those costs are funded by the gaming. That in itself does not make them cost components of those exempt supplies. But in this case it is additional proof, if any is needed, that gaming is the foundation of the business and it is the furtherance of that gaming which causes and is seen as justifying commercially the decisions to incur the expenditure. Here there is capital expenditure and ongoing expenditure incurred specifically to create and maintain the opulence and luxury, especially in the creation of spacious surroundings and general ambiance, which is seen as commercially necessary to promote the highly profitable gaming business. For these reasons, in our judgment, the Commissioners in considering the methods proposed have not confused use with purpose and have not acted unreasonably in deciding to reject them. Indeed for our part, if it is open to us to decide whether the floor area methods put forward by the Appellants are capable of achieving a fair and reasonable attribution of input tax, we have not been satisfied that they do.”
“Professor Taylor considered that dispensing in the Appellant’s manner of operating took place only at the dispensing desks, not starting until measurements of face and spectacle frame were taken at these desks. In addition to his academic experience and teaching Professor Taylor works part-time as an optometrist. He visited one of the Appellant’s outlets in Brighton to view the manner in which they conducted their activities and served their customers. Professor Jalie differed, taking a wider interpretation of “dispensing” and including the selection of frames on aesthetic grounds. He is, of course, a dispensing optician, qualified and experienced only in that particular stage of the provision of a pair of spectacles or contact lenses. (In fact he de-registered as a dispensing optician in 2008 and ceased full time practice in 1986). He is, we understand, an expert in the design of optical lenses. This differing interpretation is significant in determining whether the choosing of a frame, conducted in the 1.8 metres “taxable” area in front of the frame stands, involves “dispensing”
“The essence of an exempt medical service seems to be a therapeutic aim. Fashion advice and aesthetic considerations fall outside that definition in our view. This suggests to us that as a matter not simply of fact but also of law the dispensing of spectacles (i.e. the exempt activity) in the Appellant’s premises takes place substantially if not entirely at the dispensing desks and only exceptionally, if at all, does an aspect of the medical service take place within the 1.8 metres taxable area in front of the frame display stands.”
“We must also dismiss the appeal against the assessment, in principle, since it is implicit in our earlier conclusions and in our rejection of the appeal against the override notice that there was some difference between the input tax for which VEUK claimed credit, and the credit to which it was entitled…”